A mobile phone costs £1.56 per use, while a smart speaker costs sevenp and fuel for an average car costs 32p per mile

A study of 2,000 adults has revealed how much people spend on various items and necessities compared to how often they are used – to calculate the cost of each use, as the nation feels the pinch of the rise of the cost of living.
Based on an average monthly cost of £48.30 per month, Wi-Fi costs £1.73 per day, or just over seven pence an hour.
As for household items, a vacuum cleaner costs £158.80 and is used three times a week over a period of seven years, costing owners 14 pence each time.
While a laptop costs 22 pence per use over nine years, with an average of £526 spent on the initial purchase.
The research was commissioned by fiber-only internet service provider Hyperoptic, which has created an online tool to help you determine the cost per use of items from broadband to gym memberships.
It comes after 53% said they felt like they had wasted money on something at some point in their life.
And one in eight people felt ripped off after buying items they hardly used, with 60% wanting to make sure they got their money’s worth.
It also emerged that comparing monthly outgoings to outright costs revealed that a mobile phone charges those who pay for the handset £1.56 a month every time it is used.
Whereas paying for the handset up front is just 64p at a time, assuming it’s not replaced for a year and a half.
Means of transport came in at 20 pence each way on a bicycle, which is kept for an average of five and a half years before being replaced.
But public transport incurs a considerable outlay of £5.24 each time a tube or bus pass is used.
Charles Davies, MD ISP, Hyperoptic, said: “Put into perspective, it’s interesting to see how much things cost each time they’re picked up and used – from cell phones we use constantly to household items that may only receive used once a week, if that.
“Especially with the rising cost of living at its worst, people need to start looking at the long-term expense as well as the initial purchase to really get the best value for money.
“Wi-Fi is of course at the center of our concerns and is something that is used for long periods throughout the day, especially with the increasing shift to hybrid working.”
The study also found that 68% of adults consider the upfront cost when buying an item, while 59% think about long-term expenses.
More than two-thirds also consider a product’s lifespan when buying it, and 46% are happy to spend more on a product they’ll use regularly.
The main items that Britons think they are getting their money’s worth for are cars (36%), vacuum cleaners (37%) and dishwashers (23%).
While gym memberships (15%), cell phones (14%) and Wi-Fi (14%) are the things people think they paid too much for the last time they bought them .
Before committing to a purchase, Britons compare an average of five broadband providers, seven bikes and six televisions.
Worryingly, 43% have been caught up in the past by rising prices and many have already seen expenses like heating (70%), public transport (47%) and mobile phone bills (36%) increase in the past year.
As a result, three in 10 people surveyed via OnePoll have canceled or switched electricity providers and a quarter have switched Wi-Fi providers.
Charles added: ‘It’s interesting to see what will make people switch and how many items or suppliers adults compare before making that switch.
“Change can mean better value for money in the long run.”

1. Laptop: costs £526.10 to buy, is replaced every 109 months (9 years) and is used 5 times a week = 22 pence per use
2. Car bought directly: costs £9,804 to buy, is replaced every 35 months (2.9 years) and is used 4 times a week = £16.25 per use
3. Car paid monthly: costs £135.60 per month (£33.90 per week) and is used 4 times per week = £8.48 per use
4. Vacuum cleaner: costs £158.80, is replaced every 84 months (7 years) and is used 3 times a week = 14 pence per use
5. Cell phone bought direct: costs £403.40, is replaced every 18 months (1.5 years) and is used 8 times a week = 64 cents per use
6. Mobile phone under contract: costs £50 per month (£12.50 per week) and is used 8 times per week = £1.56 per use
7. Bike: costs £228.10, is replaced every 67 months (5.6 years) and is used 4 times a week = 20 pence per use
8. Smart Speaker: Costs £139.40, is replaced every 90 months (7.5 years) and used 5 times a week = 7 pence per use
9. Wi-Fi: costs £48.30 per month (£12.07 per week, £1.73 per day)
10. Public transport: costs £83.80 per month (£20.95 per week) and is used 4 times per week = £5.24 per use

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