Profitable, Seeded Mobile Internet Technology Company AppyHigh Boosts User Count 10-fold; targets 1 billion users by 2026 | AFN News

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Profitable, Seeded Mobile Internet Technology Company AppyHigh Boosts User Count 10-fold; targets 1 billion users by 2026

Posted on November 30, 2021

  • 50 mins of Monthly Active Users (MAU) in an ecosystem of apps designed for productivity, utility, creativity, design, content discovery, entertainment
  • ARR key of $ 11 min (INR 80 cr)

New Delhi: Mobile internet technology company AppyHigh, which builds global products around the “digital hierarchy of needs” of smartphone users, has grown from 5 million to 50 million Monthly Active Users (MAUs) in its app ecosystem during the pandemic. AppyHigh’s application universe has garnered over 400 million downloads to date. The company earned an annualized recurring income (ARR) of $ 11 million (INR 80 crore).

The primed and profitable Indian startup has seen its MAUs spiraling, with users increasingly meeting their daily needs through mobile platforms for productivity and utility, entertainment, discovery and content creation since December 2019. The bulk of the demand has been noted from Bharat where users either switch from personal computer to mobile first or skip the personal computer step in their digital journey altogether.

According to industry reports, Indians spent an average of 4.8 hours on mobile applications – the highest on record – in 2021. Indians are known to spend 90% of every Internet minute via mobiles and the Internet. pandemic has further increased reliance on phones for getting around. regular routines – be it work, personal or social life.

The multi-product business, which intercepts the entire digital hierarchy of needs, has seen a noticeable increase in the use of mobile productivity and utility applications that meet fundamental digital needs. This can be attributed to the remote and hybrid work configuration adopted by most companies around the world. Here, AppyHigh’s Scanner Go, a mobile document suite, reached nearly 7 million MAU, the industry highest for the segment.

AppyHigh Co-Founder Aneesh Rayancha said: “Over the next two months, we will bring rapid innovation to our app ecosystem and focus more on user privacy as we target the next billion users by 2026. The Creation and Update The scale of products that delight users around the world will remain a cornerstone of our growth journey.

While the tech company mainly attracts its users from India, overseas markets like the United States, Brazil, Mexico, Indonesia and the United Kingdom contribute 20% to its business.

AppyHigh co-founder Venus Dhuria said, “Creating intuitive product ecosystems for the needs of users, developers and application editors offers enormous market opportunities. In our journey to serve a billion users, we are developing products and infrastructure that foster a more creative, collaborative, and user-centric Internet through Web 3.0, which will be rewarding for all stakeholders.

Creativity and design tools have led to the maximum traction and active user volumes for AppyHigh. Next come content and navigation platforms, utility-oriented file management and phone applications.

AppyHigh’s in-house AI-ML lab powers its products with cutting-edge technology to improve user experience in all applications.

Unique Creators Toolkit – Instore, keeps creators one step ahead with trending hashtags, subtitle suggestions, editing and uploading features. BrowserGo lets users surf the internet at blazing speed, while TV lens is a streaming guide that allows you to discover movies, shows and also enjoy free high quality content available on the internet. AppyHigh’s portfolio of productivity and phone management apps includes Scanner Go, AppLock Go, Share Karo India and Cleaner Go.

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